Locus product guide · Updated
Apify pricing: plans, compute units and Actor costs
Apify is free with $5 of platform usage a month. Paid plans cost $19 (Starter), $199 (Scale) and $999 (Business) a month, each including that amount of usage, with 10% off when billed yearly. Compute costs $0.20 to $0.13 per compute unit, but most Store Actors charge per result instead, such as $2.30 per 1,000 Instagram results on Starter. Unused usage expires each month. Prices checked November 10, 2026.
How much does each Apify plan cost?
Each Apify plan is a monthly fee that comes back to you as prepaid platform usage. Bigger plans also lower the price of compute and of Store Actors. Prices come from the Apify pricing page. Prices checked November 10, 2026.
Enterprise plans are custom. A $1 Creator plan exists for developers who publish their own Actors.
| Plan | Monthly price | Billed yearly | Included usage | Compute unit price | Store discount | Concurrent runs |
|---|---|---|---|---|---|---|
| Free | $0 a month | Not offered | $5 of usage | $0.20 | None | 5 |
| Starter | $19 a month | $17 a month | $19 of usage | $0.20 | Bronze | 32 |
| Scale | $199 a month | $179 a month | $199 of usage | $0.16 | Silver | 128 |
| Business | $999 a month | $899 a month | $999 of usage | $0.13 | Gold | 256 |
How do Apify Actors charge?
An Actor is a ready-made scraper or automation. Each Actor page states one of three pricing models, and all of them draw on your plan’s included usage. One compute unit is 1 GB of memory running for 1 hour.
- Residential proxy costs $8 per GB on Free and Starter, $7.50 on Scale and $7 on Business.
- Google search results through Apify’s SERP proxy cost $2.50 per 1,000 on Free and Starter, down to $1.70 on Business.
- Google Maps Scraper starts at $1.50 per 1,000 places, with reviews and contact details billed as add-ons.
| Pricing model | What you pay | Example |
|---|---|---|
| Pay per event | A fixed price per result or event, set by the developer | Instagram Scraper: $2.30 per 1,000 results on Starter |
| Pay per usage | Compute units, proxies, storage and data transfer | Website Content Crawler: about $0.20 to $5 per 1,000 pages, by Apify’s estimate |
| Pay per event plus usage | The event price and the platform usage of the run | Google Trends Scraper: $1 per 1,000 results plus usage |
What does Apify cost at 1,000 and 100,000 results a month?
Small jobs fit inside the included usage. 1,000 Instagram results cost $2.30 at Starter prices, well under the $19 Starter includes.
Large jobs can outgrow a plan. 100,000 Instagram results cost $230 at Starter prices, but Starter caps your monthly usage limit at $100. You need Scale at $199 a month, where Store discounts can also lower Actor prices. For crawling, Apify estimates 100,000 pages at $20 with a plain HTTP crawler and up to $500 with a headless browser.
| Monthly workload | Apify plan | Apify cost |
|---|---|---|
| 1,000 Instagram results | Starter | $2.30, inside the $19 plan |
| 100,000 Instagram results | Scale | $199 a month, plus usage above $199 |
| 1,000 web pages | Free | $0.20 to $5, inside the free $5 |
| 100,000 web pages | Starter or Scale | $20 to $500 of usage |
Where do Apify costs surprise people?
Apify bills many small meters. These are the ones that surprise people.
- Included usage expires at the end of each billing cycle. It does not roll over.
- On the Free plan, going past $5 blocks access until the next monthly cycle.
- On paid plans, usage above the included amount goes on the next invoice, up to the usage limit you set. On Starter that limit can be at most $100.
- Actor prices depend on your plan. Google Maps Scraper charges $10 to enrich 100 social profiles on Free and $0.70 on Silver.
- Pay-per-usage runs cost more with retries, proxies, memory and run time. Apify suggests a test run to measure it.
- Reading or writing a run’s dataset after it finishes also counts as usage.
Can you run Apify jobs through Locus Pro?
Not as Apify Actors. Locus Pro has no reviewed Apify endpoints today. It does have per-call endpoints for two common Actor jobs: turning web pages into text, and pulling places from Google Maps. Your agent pays for each call from one prepaid credit balance that also covers other providers, with no provider account, plan or minimum.
Your agent sees the price before each call and can cap it, and a monthly hard limit stops new calls.
The Serper endpoints are listings published by the seller, which Locus has not reviewed. The Google place details endpoint is built over google.com, so it can break when the site changes, and the site’s terms may restrict automated access.
| Apify job | Locus endpoint | Status |
|---|---|---|
| Website Content Crawler | Firecrawl scrape or crawl | Known vendor |
| Google Maps Scraper, place search | Serper Maps | Seller listing, not reviewed by Locus |
| Google Maps Scraper, reviews | Serper Reviews | Seller listing, not reviewed by Locus |
| Google Maps Scraper, one place | Google place details | Built over google.com |
When should you use Apify instead of Locus Pro?
Whenever you need a site-specific Actor. Social networks, marketplaces and app stores each have purpose-built Actors on Apify, and Locus has no reviewed equivalent. The free $5 a month is enough to test most of them.
Locus Pro fits when the job is generic, such as reading pages or finding local businesses, and the agent calls other paid APIs too. Each call is charged to the same prepaid balance, with no plan to fill, and credits you buy do not expire. You can run both: Apify for the hard sites, Locus for search, scraping and enrichment.
Which Apify plan should you choose?
Estimate your monthly usage with a test run, then pick the smallest plan that covers it.
- Testing or under $5 of usage a month: Free.
- Up to about $100 of usage a month: Starter, with its usage limit raised to match.
- Large pay-per-event jobs: Scale or Business, where Store discounts cut the per-result price.
- Generic page reading at modest volume, next to other paid APIs: Locus Pro.
Frequently asked questions
Does unused Apify usage roll over to next month?
No. The prepaid usage in your plan expires at the end of each billing cycle.
What is an Apify compute unit?
One compute unit is 1 GB of memory running for 1 hour. It costs $0.20 on Free and Starter, $0.16 on Scale and $0.13 on Business.
What happens if I go over $5 on the Apify free plan?
Apify blocks access to its services until the next monthly cycle. Paid plans keep running and bill the overage up to your usage limit.
Does Apify offer discounts for students or startups?
Yes. Students get 50% off Starter, Scale and Business. Startups can get 30% off Scale, and nonprofits a personal discount.
Implementation references
Use these first-party references for current request contracts and account requirements. Tool availability, prices, and negotiated terms can change.
Sources
Third-party details were checked on November 10, 2026. Vendors change pricing and features often, so confirm on their site before you decide.